Siren Newsletter
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Issue #33 - agosto 2014
HEADLINE ARTICLE: DENTSU AEGIS NETWORK ACQUIRES MAJORITY SHARE IN MILESTONE BRANDCOM
With the acquisition of Milestone Brandcom, combined with Posterscope - Dentsu Aegis Network becomes the leading centre of excellence within India’s Out-of-Home market, in terms of quality and volume.
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Issue #32 - luglio 2014
HEADLINE ARTICLE: CANNES LIONS AWARDS HAUL FOR THE DENTSU GROUP
Dentsu Aegis Network and Dentsu Inc. returned from Cannes Lions with a grand total of thirty-nine Lions. This included the Titanium Grand Prix for Sound of Honda/Ayrton Senna 1989 (Dentsu Inc.) and a coveted Innovation Lion for Fiat Live Store by Isobar.
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Issue #31 - giugno 2014
HEADLINE ARTICLE: DENTSU AEGIS NETWORK APPOINTS TRACY DE GROOSE, CEO OF CARAT UK TO THE ROLE OF CEO DENTSU AEGIS NETWORK UK, REPORTING TO ROB HORLER.
Dentsu Aegis Network today announces the appointment of Tracy De Groose, CEO of Carat UK, to the role of CEO Dentsu Aegis Network UK, reporting to Rob Horler. Tracy’s appointment comes as Rob Horler, CEO of Dentsu Aegis Network Northern Europe, takes on additional responsibilities of overseeing the continued global development of Dentsu Aegis’s iProspect, Carat Enterprise and Data2Decisions brands. He will also take on the role of Chairman of Dentsu Aegis Network in the UK.
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Issue #30 - maggio 2014
HEADLINE ARTICLE: DENTSU AEGIS NETWORK HAS BEEN APPOINTED BY MICROSOFT CORP. TO MANAGE ITS MEDIA AND SEARCH ADVERTISING GLOBALLY
Microsoft Corp. announced a new roster of agency partners to handle its advertising and media planning and buying. The company has chosen Interpublic Group (IPG) as its agency of record for advertising and global deployment while Dentsu Aegis will handle media planning, media buying and search advertising.
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Issue #29 - febbraio 2014
DENTSU AEGIS NETWORK ACQUIRES VERAWOM
Verawom, one of China’s leading social creative companies has been acquired by Dentsu Aegis Network. Joining the Isobar China group and now referred to as “Verawom – Linked by Isobar”, Verawom is a pioneer in social media marketing, providing end-to-end social media services to a diverse client base in China including FIAT, Abbott, Bacardi and Sisley.
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Issue #28 - gennaio 2014
DENTSU AEGIS NETWORK WINS SHISEIDO GLOBAL MEDIA ACCOUNT
Dentsu Aegis Network has won the global media account for Shiseido Co., Ltd., Japan’s leading cosmetics company. Beginning in July 2014, the Shiseido account will be managed by Vizeum utilising the Dentsu Aegis Network and will include media planning and buying, consumer insight, activation and innovation and global media partnerships.
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